Micaela Williams
poet | essayist | social media marketing specialist
Hi there!
As a writer myself, I understand the unique challenges creatives face when promoting their work online.
My journey into the literary world began with a love of creative writing that led to me majoring in English and Communication. While studying at the University of South Alabama, I was the Editor-in-Chief of Oracle Fine Arts Review, a tutor for English 101 and 102 students, and an intern at Negative Capability Press. These experiences laid the foundation for my career, instilling in me a deep appreciation for storytelling and the power of effective communication.
After completing my undergraduate degree in Alabama, I moved to Maryland to pursue an MFA in Creative Writing at the University of Baltimore. While in school, I worked at several different marketing agencies as a social media specialist. At work, I enjoyed crafting creative promotional content and developing audience engagement strategies. After a few years of agency work, I decided to start my own business using what I learned to benefit my favorite people in the world—writers. I used myself as a case study, and sold my own self-published poetry chapbook, CUT THE LIGHTS, exclusively via social media marketing.
Currently, I'm the proud owner of a digital marketing business, Micaela Writes Poems LLC, where I provide tailored support to writers. Whether it's managing social media accounts, crafting engaging content, or offering strategic advice, I’m here to help both established and emerging writers to achieve their social media goals. Contact me if you are interested working together.
Praise for my poetry chapbook,
CUT THE LIGHTS
Micaela Walley leans all the way into the eye of grief, into the sweat of memory, into the ‘onyx and obsidian’ wing of the vulture as it hunts. These poems draw us close in a voice that is honest, full of breath and close to flesh.
ASHLEY M. JONES
Poet Laureate of the State of Alabama
With sardonic wit and a post-modern sense of reinvention, this collection resonates with wisdom, lyricism, and urgency. The poems reflect on history and personal ancestry while also staking a claim for the future.
CHARLOTTE PENCE
author of Code and Many Small Fires
Laying aside the bombast of knives, Walley’s poems work like scalpels. Each incision reveals an instant—the pills, the drugs, the anxieties of family rupture—and unlocks the instants of the past as they tread on the future.
ALINA STEFANESCU
author of Dor
and Ribald
Praise for my social media marketing services
. Micaela uniquely understands how to make various platforms work for writers, and has been an invaluable resource to me
on all things social media.
She is knowledgeable, responsive, effective,
and smart.
LIZ TOPP
author of City People
Micaela’s social media savviness knows no limits! Her TikTok videos have received millions of views and grew my platform by over 50k almost overnight. Her work is impeccable and I recommend her to everyone.
STEPHANIE LAND
NYT bestselling author of Maid
Micaela is a superstar at identifying an author's needs and curating a social media plan that makes sense and is doable. Her support in building a platform is priceless!
ERIN KHAR
author of Strung Out