Micaela Williams
poet | essayist | social media marketing specialist
Hi there!

I’m Micaela — a poet, essayist, and social media strategist for writers. I help literary creatives translate their careers into digital brands that match and elevate their work, using social media strategy, hands-on video editing, graphic design, and visual storytelling.
My literary journey began with a love of storytelling that led me to earn an MFA in Creative Writing from the University of Baltimore. Since then, my poetry has appeared in numerous literary magazines, and my essays have been published on platforms like HuffPost and Slate.
Since 2018, I’ve worked in social media marketing, helping two agencies launch their social media offerings. In 2022, after successfully self-promoting my own poetry chapbook, CUT THE LIGHTS, exclusively through social media, I launched my own business.
Today, I run Micaela Writes Poems LLC, providing social media marketing and digital assistant services for writers. From managing accounts to crafting compelling visual content and building audience engagement strategies, I help writers of all levels share their work with the world — without sacrificing their creative voice.
Praise for my poetry chapbook,
CUT THE LIGHTS
Micaela leans all the way into the eye of grief, into the sweat of memory, into the ‘onyx and obsidian’ wing of the vulture as it hunts. These poems draw us close in a voice that is honest, full of breath and close to flesh.
ASHLEY M. JONES
Poet Laureate of the State of Alabama
With sardonic wit and a post-modern sense of reinvention, this collection resonates with wisdom, lyricism, and urgency. The poems reflect on history and personal ancestry while also staking a claim for the future.
CHARLOTTE PENCE
author of Code and Many Small Fires
Laying aside the bombast of knives, Walley’s poems work like scalpels. Each incision reveals an instant—the pills, the drugs, the anxieties of family rupture—and unlocks the instants of the past as they tread on the future.
ALINA STEFANESCU
author of Dor
and Ribald
Praise for my social media marketing services
Micaela uniquely understands how to make various platforms work for writers, and has been an invaluable resource to me
on all things social media.
She is knowledgeable, responsive, effective,
and smart.
LIZ TOPP
author of City People
If you are looking to invest in yourself and the launch of your book on social media, you need Micaela. I cannot imagine my debut going out into the world without her! She is 5 gold stars
COURTNEY LUND
author of Postmortem: What Survives the John Wayne Gacy Murders
Micaela is a superstar at identifying an author's needs and curating a social media plan that makes sense and is doable. Her support in building a platform is priceless!
ERIN KHAR
author of Strung Out














